Thursday, November 29, 2007

NFL games air on Guam's Fox 6

The National Football League takes to the field once again and Guam's Fox 6 will carry the games the parent company will show. The NFL regular season starts on September 6, 2007.

Sorensen Media Group CEO Rex Sorensen said, “We are a football town. Football is action, strategy, and good barbecues ... it is just good fun.” He said, “We are happy to be getting into football season and we can't wait to see who makes it to the Superbowl.”

Lotus Media Services and Sorensen Media Group Managing Director Evan M. Cohen said, “On-site promotions, advertising during the major games, and military viewers are what makes the NFL season exciting for sponsors.”

Sorensen Media Group, a privately-held media and entertainment conglomerate, is the leading broadcast company in the Western Pacific with holdings in television, radio and Internet programming, development, production and broadcasting.

Rex Sorensen is the Chairman and CEO Sorensen Media Group which includes the stations of News Talk K57, Power 98, 105 The KAT, Fox 6 and ABC 7 on Guam. Rex Sorensen has been involved in building and creating media platforms in Asia and the United States for over 20 years.

Tuesday, October 30, 2007

Cohen, Walsh spearhead launch of Air America Radio

A much-buzzed-about liberal radio network will start broadcasting March 31 with such well-known entertainers as Al Franken, Janeane Garofalo and Chuck D among the hosts, executives said yesterday.

Officials at Air America Radio said the network will debut on leased stations in four of the nation's top markets: New York, Chicago, Los Angeles and San Francisco. They said they are also exploring buying or leasing stations in such cities as Washington, Boston and Philadelphia but did not provide details, and no Washington deal is expected for some time.

With talk radio dominated by conservatives, many listeners are "begging" for an alternative, Mark Walsh, chief executive of the New York-based company, told reporters. He said the company had gone "from zero to 600 miles an hour in about 90 days."

Walsh, an Internet entrepreneur, and New York venture capitalist and media entrepreneur Evan Cohen bought the network in December from the original owners, Democratic donors Sheldon and Anita Drobny of Chicago. Cohen is the Chairman of Air America Radio. They have formed a partnership with Inner City Broadcasting for the Manhattan station, WLIB. Cohen is a media entrepreneur and investor. In the mid-90s, he owned, invested and operated advertising agencies in Asia. Cohen has been involved in the publishing and radio industries in Asia for over 10 years. Cohen told reporters that “Political talk radio is nothing new. We’re just tweaking a model and allowing for an opportunity to tap into an underserved and hungry audience”. Cohen adds “Franken brings a lot of buzz, but we’re not banking the network on him. We need to make sure that show after show, we have something that different audiences will flock to. Once the hype of the launch settles down, it’s about creating compelling content day in and day out.”

Franken, who once wrote a book attacking Rush Limbaugh, will now compete against Limbaugh in the noon to 3 p.m. slot.

He is calling his show "The O'Franken Factor" in a jab at Bill O'Reilly and Fox News, which sought an injunction against his book "Lies and the Lying Liars Who Tell Them." And he plans to criticize the president early and often.

"We're going to take it to Bush," Franken said. "Bush is going down in November. Then we're going to take it to the right-wing media and hold them up to scorn and ridicule."

Network executives said they expect to complete deals with satellite television (most likely the Dish Network) and satellite radio firms to carry the programs nationwide, and that the network can also be accessed on their Web site.

Air America, which will air original programming from 7 a.m. to 11 p.m. weekdays, also plans weekend programming with such hosts as Robert F. Kennedy Jr.

Salon.com will contribute a daily story.

Company executives expressed hope that operating their own stations will enable them to build an audience more effectively than trying to syndicate liberal hosts on stations where listeners expect conservative talk.